2027 Innovation Suite
AI-powered personalization tools combining community leadership with advanced AI for patient-HCP connections
Platform · Cloud SaaSCompany source
Company profile
About Health Union
Health Union originated the online health community model in 2010 and today operates the industry's leading and largest community ecosystem for patients, caregivers, and healthcare professionals. The company was founded by two pharmaceutical industry colleagues, Tim Armand and Olivier Chateau, who resigned from GlaxoSmithKline to create a scalable, reproducible online health community model that would have mutually beneficial impact on patients, caregivers, and healthcare industry partners. Health Union provides safe, expert-moderated spaces where millions of people find real support and healthcare professionals exchange vital clinical perspectives across 125+ condition-specific communities. The platform features over 40,000 original articles written by patients for patients, managed by a world-class team ensuring the highest standards of safety and moderation. By combining authentic community engagement with proprietary audience intelligence, Health Union delivers scaled media, data, and research solutions that help pharmaceutical brands drive high-performing impact across the entire care journey. The company has built a sophisticated, privacy-safe data infrastructure based on millions of daily engagements, with over 60 million first-party patient IDs and 9.5 million HCP records representing 3.8 million NPIs. Health Union serves 95% of the top 20 pharmaceutical manufacturers as partners and reaches 178 million people annually through its comprehensive suite of DTC advertising, HCP solutions, insights and research, and clinical trial support services.
Company description Health Union official website
Mission. Create a scalable, reproducible, online health community model that would have a mutually beneficial impact on patients, caregivers and healthcare industry partners.
Primary marketPatient Engagement & Support
Commercial modelCommercial information available on request
Company presenceLinkedIn
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01 · Operating footprint
Where the Company operates
Company-profile context for clinical focus, customers, deployment, integration, milestones, and partnerships.
Clinical focus
- Cancer
- complex and rare conditions across 125+ communities
- Idiopathic Hypersomnia
- Primary Biliary Cholangitis
Who it serves
- Healthcare Brands
- Medical Device Companies
- Pharma
- Research Teams
Deployment & integration
Cloud Saas deployment with recorded integration context.
Geographic context
MarketsUnited States
Company sourceOfficial website
Company milestones
Platform expansion
Launched 2027 Innovation Suite with AI personalization tools (June 2026), expanded portfolio with new communities in Oncology and Rare Diseases (February 2026), launched Social Health Awards (2026), partnership with Institute for Responsible Influence for patient advocacy standards (April 2026)
Partnerships
Recorded partners
- 95% of Top 20 Pharma Manufacturers
- Institute for Responsible Influence
- solli (2026 Pharma Marketing Pulse Report partner)
02 · Flagship portfolio
Products, workflows, and platform capabilities
Selected source-backed Company products and the available commercial context.
360° Community Connect
Coordinated brand advertising across patient and HCP communities using shared behavioral signals
Platform · Cloud SaaSCompany source
Clinical Solutions
Patient-centric approach throughout clinical trial design, recruitment, and patient experience
Service · Cloud SaaSCompany source
Community Sponsorships
Direct engagement within condition-specific patient communities
Service · Cloud SaaSCompany source
Community-Based Activation and Data Platform
Industry's first and largest community-based activation and data platform for health engagement
Platform · Cloud SaaSCompany source
DTC Advertising Solutions
Reach highly engaged patients through influencers, audience activations, and content sponsorships
Platform · Cloud SaaSCompany source
HCP Advertising & Solutions
Access the largest first-party HCP data set for omnichannel programmatic activation
Platform · Cloud SaaSCompany source
Influencer Marketing
Leverage authentic patient voices through 100K+ patient leaders and influencers
Service · Cloud SaaSCompany source
Insights & Research Solutions
Tech-enabled research tools delivering qualitative and quantitative health journey intelligence
Platform · Cloud SaaSCompany source
03 · Research intelligence
Research Intelligence evidence
Publications, preprints, clinical validation, and regulatory records in Evidence Position order.
Evidence position
Publications, clinical validation, and regulatory records connected to this Company appear here.
Research
Publications & preprints
Perceived Treatment Satisfaction and Effectiveness Facilitators Among Patients With Chronic Health Conditions: A Self-Reported Survey.Interactive journal of medical research · Mar 6, 2020
Impact on interpersonal relationships among patients with multiple sclerosis and their partners.Neurodegenerative disease management · Jun 1, 2019
Does complementary and alternative medicine (CAM) use reduce negative life impact of headaches for chronic migraineurs? A national survey.SpringerPlus · Jan 1, 2016
Clinical validation
Clinical-trial records
No linked records are currently available.
Regulatory
Regulatory records
No linked records are currently available.
04 · Company-reported outcomes
Outcomes and case studies
Company-reported outcomes and customer stories are distinct from linked Research Intelligence evidence.
50M+ consented patients/caregivers
First-party data platform
9.5M healthcare professionals reached
HCP community engagement
8.3M+ HCP records representing 2.8M NPIs
Largest unique first-party HCP dataset
178M+ annual reach
Community and programmatic activation
100K+ patient leaders and influencers
Contributing community members
40K+ pieces of original content
Patient-authored articles
95% of Top 20 Pharma Manufacturers
Partnerships with industry's leading pharmaceutical companies for patient and HCP engagement
95% of the Top 20 Pharma Manufacturers are Partners
Top 20 Pharma Manufacturers
Engaging patients and HCPs through community-based activation and data platform
95% of the Top 20 Pharma Manufacturers are Partners
05 · Leadership
Leadership team
Leadership profiles and professional links from the current Company record.
Erin Poyant
Content Writer | Health Leader
Jenny J.
Rare Disease Patient Leader Influencer
Porscha Simmons
Writer/Health Advocate
Ainaa Farhanah
Advocate
Joey Fontana
Vice President, Business Development
Danielle Alstat
Patient Leader
Katie MacTurk
Vice President, Insights
Courtney Nolan Robertson
Vice President, Insights
06 · Company updates
Updates from Health Union
Recent articles published on Health Union's official website.
The Direct-to-Patient Paradigm Shift: What Pharma Marketers, Advertisers, and Health Communities Need to Know
Read on Health UnionHow Patients Use AI to Manage Chronic Conditions
Read on Health UnionFierce Pharma Week 2026 Recap
Read on Health UnionHealth Union and DTC Perspectives Announce Executive Rare Disease Marketing Summit
Read on Health UnionThe Critical Window: Reaching Oncology Patients Before First-Line Treatment
Read on Health Union07 · HAIC coverage
Coverage and analysis
Health AI Central reporting that mentions this Company.
No HAIC coverage is currently linked to this Company.
08 · Official presence
Company sources and channels
Curated official destinations from the active Company record.
09 · Market pathway
Additional Companies in this Market
Other active Companies in the same market, selected alphabetically from the HAIC directory.
Market context
Patient Engagement & Support
Companies using AI to engage patients, provide health education, facilitate peer support, offer AI health coaching, or help patients navigate their healthcare journey. Includes patient communities, AI health mentors, peer support networks, and platforms that empower patients to take an active role in managing their own health.
Explore the full market directory or compare this Company with additional active profiles.
View all Companies in this market
10 · Pro research
Coming soon
Expanded Company research is in development.
Health AI Central Pro · Coming Soon
Deeper Company research is coming soon.
Pro Research will introduce expanded technical context, linked evidence analysis, and comparative Company research.
Linked research, clinical, and regulatory source pathways.
Expanded product, deployment, integration, and partnership research.
Record-level provenance and review context.