Company profile

Loyal

Patient Engagement & Support

Company profile

About Loyal

Loyal Health is a healthcare technology company that provides the Care Activation Platform, an end-to-end digital solution designed to transform patient engagement into measurable growth for health systems. The platform addresses the reality that a one-size-fits-all approach to patient engagement no longer meets the demands of modern healthcare, where each health system operates within a unique ecosystem shaped by distinct patient populations, competitive pressures, and operational goals. The Care Activation Platform offers a modular suite of solutions that can be used individually or together, providing the flexibility and scalability that health systems require. Core offerings include Provider Data Management for centralizing and managing provider and location data, Digital Engagement solutions featuring Care Search with NLP optimization, omnichannel Consumer Scheduling, Conversational AI Chat, and a library of Health Risk Assessments (HRAs). The platform also includes a real-time EHR-integrated CRM for managing automated patient acquisition and retention campaigns, and comprehensive Reputation Management tools covering directory listings, ratings and reviews management, and review response automation. Loyal serves multiple departments within health systems including Marketing and Communications, Physician Services, Patient Experience, Population Health, and Operations. The platform features industry-leading EHR integrations, advanced data management protocols, and robust reporting capabilities that enable health systems to launch, monitor, and refine result-oriented engagement strategies. With HIPAA compliance and SOC 2 Type 2 certification, Loyal maintains the highest standards of security, availability, and confidentiality. The company has been acquired by Clarify Health to create healthcare's first closed-loop network intelligence and patient activation platform.

Company description Loyal official website

Primary marketPatient Engagement & Support
Commercial modelCommercial information available on request
Company presenceOfficial website
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01 · Operating footprint

Where the Company operates

Company-profile context for clinical focus, customers, deployment, integration, milestones, and partnerships.

Clinical focus

No clinical focus areas are currently listed.

Who it serves

  • Health Systems
  • Healthcare Organizations
  • Hospitals
  • Physician Services

Deployment & integration

Cloud Saas deployment with recorded integration context.

Recorded integration context: EHR systems (real-time integration), Google, Multiple online publishers, Third-party directory websites.

Geographic context

MarketsUnited States · Virginia
Company sourceOfficial website

Company milestones

Platform expansion

Acquired by Clarify Health to create healthcare's first closed-loop network intelligence and patient activation platform (2025); Partnership with VHHA Solutions announced March 2025; Partnership with UChicago Medicine for directory listings services

Partnerships

Recorded partners

  • Clarify Health (acquirer)
  • UChicago Medicine
  • VHHA Solutions (Virginia Hospital & Healthcare Association affiliate)

02 · Flagship portfolio

Products, workflows, and platform capabilities

Selected source-backed Company products and the available commercial context.

Care Activation Platform

End-to-end digital healthcare platform that unifies care touchpoints for patients and providers

Platform · Cloud SaaSCompany source

Care Search

Optimize results with NLP and custom filters

Software · Cloud SaaSCompany source

Chat

Offer conversational AI across your system

Software · Cloud SaaSCompany source

Customer Relationship Management (CRM)

Manage automated campaigns to drive engagement and conversion

Software · Cloud SaaSCompany source

Directory Listings

Seamlessly manage information across 3rd party websites

Software · Cloud SaaSCompany source

Health Risk Assessments (HRAs)

A library of over two dozen health risk assessments

Software · Cloud SaaSCompany source

Provider Data Management

Control and manage provider & location data across one tool

Software · Cloud SaaSCompany source

Ratings & Reviews

Access holistic patient feedback in an integrated reputation system

Software · Cloud SaaSCompany source

Review Boost

Automatically send review invites to patients and boost your ratings

Software · Cloud SaaSCompany source

03 · Research intelligence

Research Intelligence evidence

Publications, preprints, clinical validation, and regulatory records in Evidence Position order.

04 · Company-reported outcomes

Outcomes and case studies

Company-reported outcomes and customer stories are distinct from linked Research Intelligence evidence.

5x increase in lead generation

via HRAs & Outreach solution for large rural-focused health provider

46% increase in self-scheduled appointments

since web scheduling launch for large rural-focused health provider

9,000+ appointments booked

through web scheduling solution for large rural-focused health provider

83% increase in provider searches

for regional nonprofit health system

47% of chatbot conversations led to completed action

for regional nonprofit health system

111,433 total searches led to 56,998 search query submissions

for regional nonprofit health system

100% reduction in transposition errors

for large integrated health system using Listings solution

14,000+ provider & location updates published

for large integrated health system

300+ hours saved per year

for large integrated health system

35% listing conversion rate per month

for large integrated health system

Frederick Health

Expanded digital consumer healthcare platform to capture end-to-end patient journey with improved search and chat capabilities

83% increase in provider searches, 47% of chatbot conversations led to completed action, 111,433 total searches led to 56,998 search query submissions

Large Integrated Health System (4,000+ locations)

Optimized listings management across thousands of locations to keep provider and location information accurate across online publishers

100% reduction in transposition errors, 14,000+ provider & location updates published, 300+ hours saved per year, 35% listing conversion rate per month

Lifepoint Health

Replaced 20+ individual solution vendors across the enterprise to deliver a unified patient and provider experience across 60+ hospitals in 25 states

5x increase in lead generation via HRAs & Outreach, 46% increase in self-scheduled appointments, 9,000+ appointments booked through web scheduling

UChicago Medicine

Partnership for directory listings services to improve provider data management and online presence

Virtua Health

Implemented chat experience to meet patients where they are and convert them into patients through conversational AI

Successful chat experience growth with expert partnership from Loyal team

05 · Leadership

Leadership team

Leadership profiles and professional links from the current Company record.

Nanette Oddo

Chief Executive Officer

LinkedIn

06 · Company updates

Updates from Loyal

Recent articles published on Loyal's official website.

07 · HAIC coverage

Coverage and analysis

Health AI Central reporting that mentions this Company.

No HAIC coverage is currently linked to this Company.

08 · Official presence

Company sources and channels

Curated official destinations from the active Company record.

09 · Market pathway

Additional Companies in this Market

Other active Companies in the same market, selected alphabetically from the HAIC directory.

Market context

Patient Engagement & Support

Companies using AI to engage patients, provide health education, facilitate peer support, offer AI health coaching, or help patients navigate their healthcare journey. Includes patient communities, AI health mentors, peer support networks, and platforms that empower patients to take an active role in managing their own health.

Explore the full market directory or compare this Company with additional active profiles.

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10 · Pro research

Coming soon

Expanded Company research is in development.

Health AI Central Pro · Coming Soon

Deeper Company research is coming soon.

Pro Research will introduce expanded technical context, linked evidence analysis, and comparative Company research.

ResearchEvidence analysis

Linked research, clinical, and regulatory source pathways.

CompanyTechnical context

Expanded product, deployment, integration, and partnership research.

MethodSource & review record

Record-level provenance and review context.

Coming Soon