About Oura
Oura Health Oy is a consumer health technology company that manufactures the Oura Ring, a compact wearable smart ring designed for continuous health monitoring. The company's flagship product tracks over 50 health metrics including sleep quality, activity levels, heart rate variability, stress indicators, and cardiovascular signals. The Oura Ring is designed to be worn 24/7 on the finger, which the company states provides the most accurate biometric readings compared to other wearable locations. The Oura platform combines hardware with a subscription-based membership that provides access to the Oura App, which translates raw biometric data into actionable health insights through daily Readiness, Sleep, and Activity scores. Recent software innovations include Health Radar for proactive health monitoring, Live Activity Tracking for real-time workout metrics, GLP-1 Insights for medication management, and enhanced data privacy controls. Oura serves health-conscious consumers seeking to optimize sleep, manage stress, improve fitness, and monitor overall wellness. The company has achieved significant market traction with celebrity and executive endorsements, and reached an $11 billion valuation in 2025. Oura's technology is FSA/HSA eligible and integrates with various health platforms. The company emphasizes accuracy, user privacy, and continuous innovation in wearable health technology, positioning itself as a leader in the smart ring category ahead of potential competition from major tech companies.
Clinical Focus
Medical conditions and clinical areas addressed by Oura.
Who It Serves
Milestones & Awards
Recent Milestones
Launched Oura Ring 5 (May 2026), introduced Health Radar proactive monitoring, reached $11 billion valuation with $900 million fundraise (2025), launched GLP-1 Insights (June 2026), introduced Live Activity Tracking (June 2026)
Awards & Recognition
Featured in CNN, CNBC, Cosmopolitan; endorsed by CEOs and celebrities
Key Partnerships
Social & Media
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Latest Updates
Behind the Guardrails: How Oura Evaluates Generative AI to Earn Trust
What’s New in Oura Labs?
The Pulse of NYC: How the Knicks Playoff Drama Impacted Oura Members’ Metrics
Lilly Makes an Equity Investment in Oura, Supporting Oura’s Vision for More Connected Care
Stressed About Sleep? How to Ditch Data Anxiety & Reclaim Your Rest
Oura in the News
All News →
Lab-Grown Blood Vessels Show Promise in Reversing Heart Disease Damage
Can Rheumatoid Arthritis Be Stopped Before It Starts? Landmark Trial Shows 60% Prevention Success
Vietnam's Health Insurance Overhaul Creates Blueprint for AI-Driven Universal Coverage
The FDA’s Bayesian Guidance Could Quietly Reshape Clinical Trial Design
Company Details
- Headquarters
- Finland
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